Analysis

1 year ago | March 24, 2023

Purpose-driven marketing

Leslie Mupeti Purpose-driven marketing has become a buzzword in recent years as more consumers demand that the brands ...

Strong US dollar: Impact on the world economy

Note from ZNCC Similar to what most Central Banks have been doing in the past few months, the US Federal Reserve has ...

1 year ago | March 17, 2023

A closer look at monetary policy, unfolding economic developments

Word From ZNCC In the fight against the Covid-19 pandemic, almost all economies in the world engaged in expansive ...

CZI position on new ZETDC tariffs, 100pc USD billing

Background ZETDC made communication to the effect that the new electricity tariff will be US12.21c/kWh for all ...

Should Dr Mangudya let banks be on USD loans?

Fly On The Wall Reserve Bank of Zimbabwe (RBZ) governor, Dr John Mangudya’s statement that there is need for caution ...

Turning skeptics into believers

Dr Clinton Musekiwa Tapera Establishing and creating loyalty can be taken as a migration of hearts and minds with the ...

Seven excuses sabotaging you

Arthur Marara Excuses will always be there, but opportunities will not be. This is the reality that most people do not ...

Tailoring marketing messages to individual customers

Leslie Mupeti In today’s digital age, consumers are bombarded with marketing messages from countless brands vying for ...

1 year ago | March 10, 2023

Six habits that are holding you down

Arthur Marara Remember Aristotle! “We are what we repeatedly do, excellence then is not an act but a habit.” These are ...

Potency of emotional intelligence

Blessing Nyatanga For anyone in business and dealing with a lot of people, one would concur that the concept of ...

Creating a successful business partnership

Dr Keen Mhlanga                 A business partnership is a commercial relationship formed by two or more individuals or ...

What to expect this earnings season…

Rufaro Hozheri As we approach the earnings season, March is usually a busy month for analysts and other active market ...

The Power of User-Generated Content (UGC) in Building ...

In today’s digital age, consumers are more empowered than ever before. With the rise of social media and online reviews, ...

1 year ago | March 3, 2023

High interest rates will bury local currency . . . Zimdollar use ...

Dr Joseph Mverecha All across the world economy, Central Banks are preparing for a mighty battle against inflation which ...

Develop an ‘abundance mindset’

Arthur Marara Old Testament King Solomon once remarked; “Be careful how you think, your life is shaped by your ...

Spirit, aspirations key in nation branding

Dr Musekiwa Clinton Tapera The spirit of the people and their shared vision and purpose are at the centre of successful ...

1 year ago | February 24, 2023

Patience is vital for business

Dr Keen Mhlanga Patience is indeed not inherently the potential to wait, but rather what one does while waiting. It may ...

Seven keys to better team meetings

Arthur Marara This week we want to round up the conversation we started last week on how to have better team meetings. ...

1 year ago | February 17, 2023

EcoCash vs OneMoney: Beware of new powerbroker

Chamunorwa Motsi “Airtime yese iripo . . . Net One 800paDollar, Telecel 750 paDollar, Buddie 650 paDollar . . .” Well, ...

Sampling techniques and procedures

Dr Linda Omar Sampling is a research technique used for selecting individual members or a subset of the population to ...